The automotive world is full of companies with different personalities and ideas of what should be built and how it should be done. When you think of Ford the F-150 comes to mind or the Mustang, when thinking of Toyota the Camry and the Highlander may be the first you think of. For luxury automakers their cars are full of great features for us to enjoy and exotics are meant to be over the top impressive and make us wonder why all automakers haven’t done the same. What is unusual is when we see an automaker try something that seems to be completely against their personality, here are some great examples for you to admire and wonder about.
The Super Bowl gives companies a platform for advertising that is unlike any other. With the largest crowd of the year watching this one event companies pay more money each year for the right to advertise during this game even if it’s only a spot that takes up thirty seconds of time. The visibility for this one spot is a great way for companies to show off new products which is one reason why so many car companies are advertised during this big game. It probably doesn’t hurt that car companies make more money than most other industries as well to have the advertising budgets to handle the cost of multiple spots. With that in mind, here is what we saw during Super Bowl 50.