The Automotive Industry, Briefly

Tag: Hyundai Elantra

Hyundai is Adding to the Right Part of the Market

Hyundai is Adding to the Right Part of the Market

In a market that brings us the driving and value-oriented lineup of the Sonata, Elantra, Santa Fe, and Tucson, Hyundai has found a way to do it again. They are adding a new subcompact crossover SUV to the mix for the 2018 model year to […]

Super Bowl Car Ads; Some of the Best Ever

The Super Bowl gives companies a platform for advertising that is unlike any other. With the largest crowd of the year watching this one event companies pay more money each year for the right to advertise during this game even if it’s only a spot […]

Popularity can be the Reason

white Hyundai Sonata 2016

When you see a large crowd purchasing the same thing on the day the item comes out for sale, such as the newest iPhone or next great tech gadget, you might wonder if the item is really as good as it was advertised to be.  On the other hand, nearly a year of sales and an item that is still popular and desirable could cause you to feel you can trust the crowds and take advantage of the item for sale.