The Automotive Industry, Briefly

Month: February 2016

Redesigned for the Appeal

When you head out to shop for a vehicle what do you normally look for? While most of us now start our vehicle shopping online and narrow the search to a few models that need to be test driven before choosing the right one we […]

A New Generation that Gives You More

What is your first thought of the Chevrolet Volt? Is it a place holder while we wait for the 200 mile range Bolt? Is it a car that could be better if it offered more energetic driving while in the all-electric mode?

Super Bowl Car Ads; Some of the Best Ever

02.17.16 - Christopher Walken Kia Commercial

The Super Bowl gives companies a platform for advertising that is unlike any other. With the largest crowd of the year watching this one event companies pay more money each year for the right to advertise during this game even if it’s only a spot that takes up thirty seconds of time. The visibility for this one spot is a great way for companies to show off new products which is one reason why so many car companies are advertised during this big game. It probably doesn’t hurt that car companies make more money than most other industries as well to have the advertising budgets to handle the cost of multiple spots. With that in mind, here is what we saw during Super Bowl 50.

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The Discovery is Taking a Step Forward

Land Rover has been the top name for luxury SUVs for many generations. Originally built to be fantastic agricultural partners after World War II Land Rover vehicles have been around for more than sixty years and have developed in their luxury over the years. What […]

2016 Cadillac XTS: Performance in the Right Place

When you think of Cadillac these days you might think first of the Escalade, second of the CTS-V and third of the ATS-V. The XTS is a car that fills a gap in the lineup that is left with some of the other model, especially […]

Engine Noise and Massive Horsepower

02.02.16 - 2015 Mercedes-Benz AMG GT

When you get to the higher levels of cars on the market you won’t find rivals that are really matched up as well as on the lower parts of the market. Even though this is the case we can always find a pair of willing participants to be compared against each other for us to look at, admire and find our favorites. When it comes to top level luxury sports cars that have some great power the Mercedes-Benz AMG GT and the Jaguar F-Type R Coupe are put up to the challenge of being compared with each other.

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